Post by account_disabled on Mar 9, 2024 20:07:29 GMT -8
Your mind: people in digital media scan, they don't read. Make it easy for your client. Email is the most effective communication tool and one that we often forget to take care of and develop good practices. Emails close sales, always remember that. Below I detail a series of steps that you should take into account when communicating via email with your clients and boost your sales of your services and training. Don't skip any, they are not independent, they go together. How to write an effective email 1.- education first and foremost one aspect that I see very frequently is the lack of correctness when addressing a potential client. With the use of technology and the "Vices" with instant messaging, a good beginning of email has been lost. Respectful. By politeness I do not mean “excellent sir” or anything like that but good morning, good afternoon. Education. Not obeisance.
Examples. Good morning, antonio good afternoon, mrs. Pérez (depending on our closeness and trust with that person) dear john hello, alicia (if you already trust this person) “with the present” style formalisms are already out of fashion. Don't even think about writing them Whatsapp Number List unless your communication is directed at a stale and stale sector such as the legal profession or politics (lovers of dull rhetoric without content). He speaks like a person from the 21st century, not like a knight from the court of ferdinand vii. Include the person's name. You will connect with her faster. Also end the email with your name. Don't forget that his name is the sweetest sound for anyone. 2.- presentation and location if it is the first time you are in contact with that person, try to describe who you are and, if they don't know you, refresh their memory. In a short sentence. Get him situated quickly.
Dear antonio. My name is alicia garrido, we met at the madrid chamber of commerce's investment conference, do you remember me? We had a very interesting conversation about… (the urgent problem you solve).” if you have met that person at a networking event or through a mutual acquaintance, mention that event or person in such a way that you can refresh their memory and fix your name in their mind. In addition, you will be able to anchor yourself in what in marketing is called "Endorsement", that is, use the reputation of that event or person to generate credibility and respect. This part is one of the most important since you must position yourself in their mind. Once you have caught your prospect's attention with your topic, it is time to mentally position them to generate trust and credibility and keep them reading. In social psychology it has been studied that your positioning as a professional will directly affect the influence and persuasion process. So don't forget.
Examples. Good morning, antonio good afternoon, mrs. Pérez (depending on our closeness and trust with that person) dear john hello, alicia (if you already trust this person) “with the present” style formalisms are already out of fashion. Don't even think about writing them Whatsapp Number List unless your communication is directed at a stale and stale sector such as the legal profession or politics (lovers of dull rhetoric without content). He speaks like a person from the 21st century, not like a knight from the court of ferdinand vii. Include the person's name. You will connect with her faster. Also end the email with your name. Don't forget that his name is the sweetest sound for anyone. 2.- presentation and location if it is the first time you are in contact with that person, try to describe who you are and, if they don't know you, refresh their memory. In a short sentence. Get him situated quickly.
Dear antonio. My name is alicia garrido, we met at the madrid chamber of commerce's investment conference, do you remember me? We had a very interesting conversation about… (the urgent problem you solve).” if you have met that person at a networking event or through a mutual acquaintance, mention that event or person in such a way that you can refresh their memory and fix your name in their mind. In addition, you will be able to anchor yourself in what in marketing is called "Endorsement", that is, use the reputation of that event or person to generate credibility and respect. This part is one of the most important since you must position yourself in their mind. Once you have caught your prospect's attention with your topic, it is time to mentally position them to generate trust and credibility and keep them reading. In social psychology it has been studied that your positioning as a professional will directly affect the influence and persuasion process. So don't forget.